Code of Conduct for financial advice services

What it is and how it works

A key part of the new regulatory regime, the Code of Conduct sets standards of competence, conduct and client care for the financial advice industry.

The code imposes statutory duties on anyone giving regulated financial advice to retail clients, requiring them to:

  • comply with prescribed standards of ethical behaviour, conduct, and client care
  • meet standards of competence, knowledge, and skill (including any continuing professional development requirements).

The 2-year transitional licensing period will allow financial service providers the time to familiarise themselves with the requirements of the code, and to comply with them.

The code includes commentary to help persons who give financial advice to comply with the standards.

Code of professional conduct for financial advice providers Ministry of Business, Innovation and Employment website

All help topics

Getting started on the register 4 guides

A new financial advice regime came into effect on 15 March 2021 which also brought about changes to the Financial Service Providers Register.

Registering a financial service provider (FSP) 9 guides

To register as a financial service provider you must apply online. The process depends on what kind of provider you are — an individual or an entity.

Dispute resolution schemes (DRSs) 2 guides

If you provide financial services to retail clients, you must join a DRS within 10 working days of registering and keep your membership details up to date on the Financial Service Providers Register (FSPR).

Providing licensed or certified services 5 guides

You need to be licensed or certified to provide certain financial services. Find out who to apply to.

Filing an annual confirmation 3 guides

To remain registered as a financial service provider (FSP) you must confirm your FSP's details and services each year. Find out how to file your confirmation online, or to change the month you do it

Managing your registration as a financial service provider (FSP) 6 guides

All FSPs must keep their details on the register up to date. We may deregister your FSP if you fail to meet your obligations.

Deregistration and reregistration 3 guides

You can voluntarily deregister a financial service provider (FSP), or it may be deregistered by the Registrar. In some circumstances you can object to a deregistration, or apply to have the FSP reregistered.

Paying fees and levies 3 guides

If you're a financial service provider (FSP), you pay fees for some transactions, including registration. You also pay levies to the Financial Markets Authority (FMA). There are several ways to pay.

Managing your online services account 6 guides

Your FSPR online services account allows you to keep your FSP's contact and payment details up to date. From your account dashboard you can view and manage outstanding applications and tasks.